Why B2C Brands need to be on LinkedIn!

There is a number of individuals & companies these days who think that LinkedIn works only for B2B companies. However, the reality is that B2C companies can also make very effective use of the LinkedIn platform to achieve further brand awareness, build trust and increase sales for their products & services. Let's put it in plain simple terms: LinkedIn not only works for B2B but for B2C companies as well! And it can do so very effectively indeed! Please let me elaborate:

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