How can a Tourism Enterprise utilize LinkedIn

This article was co-written with Emily Pappas, Certified Social Selling Professional and vital member of our team at LinkedSuperPowers.   So here we go:   LinkedIn is where you'll find the largest network of professionals in the world. Currently LinkedIn has over 550 million users in 200 countries, and what's even more interesting is that this number grows by 2 new users per second. We are therefore talking about 172.800 new users per day.

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LinkedIn Expert Reveals: How to Use Video on your LinkedIn Profile

Let me get straight to the point as I always do: In today's post I'm going to give you some LinkedIn Expert Training on how to UP the visibility and credibility of your LinkedIn Profile. In more detail, today I'm going to show you one of my favorite LinkedIn strategies for our LinkedIn profiles: how to enhance your LinkedIn profile with video!

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Customer Value Marketing and the Upgrade of the Client.

One of the prevalent misconceptions in the digital business universe, especially when it comes to marketing automation platforms, is the application of B2B marketing strategies to B2C practices. Fundamentals governing B2B purchase procedures, are completely different than, and occasionally at loggerheads with, B2C basic principles. B2B is rather linear and direct in structure. The parties engaged in such a relationship are of a fairly similar nature (e.g. a car parts manufacturer addressing a second-hand car dealer).

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